Nick Appleyard, the recently appointed editor of The Sunday Sport, has told How-Do that he plans to take the newspaper “back to basics” in an effort to recapture some of its former circulation glory.
The scalpels are out in the world of Manchester consumer PR, as Tangerine has announced that it has replaced the Transform regional brief that Brazen collected last week with the SurgiCare national account.
Paul and Justin Yates, the brothers that founded internet search marketing agency Just Search in 2003, have sold the Adlington-based business to Sweden’s Getupdated for £8.8m.
The news that global giant Nike is set to feast itself on Umbro will have ramifications beyond the sporting world, as several local agencies wait to find out how the deal will impact upon them.
It appears as though Nigel Sarbutts’ Communiqué PR is continuing to prove the cynics wrong, with the revelation that the team looks to have picked up a major piece of business from the NHS.
It appears as if Manchester City Council is joining forces with local housing trusts, property developers and Manchester Airport to try and create a ‘brand strategy’ for the oft-maligned area of Wythenshawe.
Crain's Manchester Business, which launches on Monday 17 December, has produced a 24 page dummy which will be distributed to over 3,000 potential advertisers and decision makers starting this week.
In late September, How-Do reached a key milestone in its development with the stats analysis showing over one million pages on the site had been read since launch in April this year.
A first for the North West - How-Do's Top 100 Marketers. These leading professionals help drive the creation and generation of prosperity in the region. READ
The North West’s media folk who in 2008 wield the greatest combination of influence, power and employment, primarily in the region but also, in many cases, well beyond. READ
The second year of the Top 100 Brands initiative - in association with Hill Dickinson, the CBI and the CIM - enjoyed a record number of votes from North West businesses and saw the Co-op sweep the board READ
The How-Do poll
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