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The BBC yesterday initiated the search for a candidate to fill arguably one of the most important media roles in the North West of England – that of director, BBC North.
The broadcasting institution is essentially searching for a leader to be at the vanguard of the departmental shift north, which will see five BBC departments moving to Salford by 2012. For those not familiar with the plans, this translates to a shift of 1,600 posts from London to the North West, with the existing 800 BBC staff in Manchester joining their relocated colleagues at the heart of Mediacity. It forms a key part of the BBC’s stated vision of being less ‘London-centric’ - moving departments and production out of the capital. Observers will therefore see the director role as crucial, coveted and high-pressured, as, in the BBC’s words, “the person appointed will be responsible for creating and leading the BBC's dynamic new digital hub in Salford, where a significant proportion of BBC content and services for the UK will be commissioned, developed and produced.”  Who will lead the charge? He said: "The appointment of a Director of BBC North is the latest signal of how advanced our plans are to produce more than half of our content outside of London by 2016.
"Salford will be a world class broadcasting centre and one of the most exciting places to work in the British broadcasting industry.” The new post will be advertised shortly, with the corporation already expressing their desire to have somebody in place by the end of this year. Whoever is chosen to fulfil the role will report to Caroline Thompson, chief operating officer, initially, before answering to Mark Byford, deputy director general, when the Mediacity facility is eventually up and running. www.bbc.co.uk Something to add? Then leave a comment below or email us now.
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