Just a week since taking control of Oldham’s 96.2 The Revolution , Steve Penk has announced the station’s new line up.
This includes Penk himself, ex Radio 1 presenter Gary King, James H Reeve and Pat Sharp.
"To me it was just crazy for a locally-focused station to be going for a minority audience by playing specialist rock music”, said Penk.
"And a ‘flip’ back to the original AC (adult contemporary - ed) format seemed the obvious way forward. I am absolutely delighted with the quality of the team joining me for the re-launch."
Owner and breakfast host
It’s a long way removed from the indie music of old, even down to the idents which have been created TM in Dallas.
How-Do has had a lot of correspondence from angry Revolution fans of old, but Penk points us to the figures, 80,000 listeners in 2004 (when it was an adult contemporary station) and just 17,000 in the last Rajar report, following the switch to indie and rock.
Penk will be presenting the weekday breakfast show and on Saturday’s his "signature" Wind-Up show. Gary Kind will be the mid-morning host. James H Reeve will take on the Saturday afternoon sports show. On weekends Gary King will present Totally 80’s and Pat Sharp will do the Weekend Vibe.
"There will more surprises along the way", added Penk. "I’ve invested a lifetime’s work in this venture and I’m determined to give this great part of the North West the station it deserves. I am very confident that with the new team in place we can achieve just that."
The most comprehensive ever review and assessment of the top communicators and marketers working in public services in the North West: the Public Sector 100. READ
The North West’s media folk who in 2008 wield the greatest combination of influence, power and employment, primarily in the region but also, in many cases, well beyond. READ
How-Do is pleased to announce the launch of the North West Public Services Communications Awards 2009. The dinner's keynote speaker will be Patrick Butler - editor of SocietyGuardian. There is no charge for submitting entries. READ
The How-Do poll
Latest comments
Steve Wrigley: it took a while to finally get it the site live.. looks pretty good
READ
Jaye Marno: It is often the poorer segments of the diabetes population that can't affor...
READ
Richard Williamson: A big THANK YOU for 'pulling the plug' on these dimwits!
READ
paul: blackpool royal variety tickets in search bar from 55 pounds to 295
READ
Comments (5)
