Corporation Pop has introduced a wind-powered server as part of a new transport microsite.
"Server power consumption is a massively overlooked element when companies are assessing their carbon footprint," explained Dom Raban, managing director at Corporation Pop.
"Knowledge in the marketplace of green alternatives to conventional hosting plans is also very limited. We hope that by encouraging a move to wind and solar powered hosting solutions we will raise awareness of this very viable and environmentally friendly option."
The 21st Century transport site hosts a short film created by Marketing Manchester and MIDAS, looking at the future of transport and more specifically the congestion charge.
Specialist PushON is running the search marketing for the site.
"The fantastic thing about sharing ideas online is that you can engage so many people without environmental impact. The green server starts to cut down the already minimal impact of digital media," added Simon Wharton, managing director of PushON.
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