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Just Search continues push with new profiler tool |
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Wednesday, 12 December 2007 |
Just Search, the Poynton based search marketing firm that was sold to Sweden’s Getupdated for £8.8m in October, has launched a new profiling tool to increase online sales conversions.
 Paul Yates According to Just Search this is proven to immediately increase add-on sales and conversions by up to 20%. Commenting on the Profiler, sales director Justin Yates, who sold the business with his brother and agency CEO Paul, explained: “Working alongside pay per click and search engine optimisation campaigns, the solution enables traffic that comes to a website to not only be turned into a sale, but also provides the opportunity to increase the amount visitors spend. "A significant amount of traffic that comes to a site is wasted, so Predictive Profiler helps to target relevant users and increase the ROI of search campaigns." The launch of the program continues Just Search’s self-avowed ambition to “push forward and grow to be the number one search marketing firm globally” (the words of Paul Yates) and follows on from the launch of a free website comparison tool by the firm just last month.
http://www.justsearch.co.uk
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