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Manchester based estate and letting agent Kings Residential is seeking to become the most recognisable name on the web in the hotly contested local property sector.
The firm is hoping to achieve this aim through the dual signing of sister agencies Virtuaffinity and PushON. The former has just completed the design and build of King’s new online presence, leaving search specialist PushON to ensure that consumers find the firm first when scouring the net. Speaking about the decision to look to the two agencies, Darren Shaughnessy, managing director of Kings Residential, commented: “We are in highly competitive market so we need to invest only in programs and campaigns that can clearly show a return. Online marketing can offer brand profile, customer interaction and accountability – a combination we of course highly value.” Simon Wharton managing director of PushON added: “All too many businesses neglect their online marketing. Those enterprises that recognise the potential of online marketing and act upon it can give themselves a real substantial competitive advantage.” www.pushon.co.uk - Search Engine Marketing Manchester www.virtuaffinity.com - Web Design Manchester www.kings-residential.co.uk - Estate Agents Manchester
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