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Latitude MBO deal values firm at £58m |
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Monday, 07 January 2008 |
The pre-Christmas MBO at search marketing agency Latitude reportedly valued the firm at £58m.
 Thwaites The deal saw Thwaites sell part of his stake to Vitruvian, while non-executive directors David Aston and David Nesbit were bought out entirely. The new management team at the firm now includes chief financial officer Julie Moran, chief operations officer Richard Gregory, and chief technology officer Rob Shaw. Thwaites has commented that the deal is part of a push to fund a rapid growth programme that will see Latitude “looking at new geographic markets and diversification into other digital marketing products, including further development of social media and display advertising.” The firm, which also has an office in London, boasts a raft of high profile clients including House of Fraser, Tesco Finance, Kwik-Fit Insurance, Alliance and Leicester and William Hill. www.latitudegroup.com Something to add? Then leave a comment below or email us now.
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