Admiral seeks single agency for its £7m media account - North West Media News

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Admiral seeks single agency for its £7m media account

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Tuesday, 12 June 2007

Admiral Insurance, whose brands include confused.com and elephant.co.uk as well as the Admiral brand, is understood to be seeking to place its entire media buying into one agency.

It currently retains Starcom MediaVest and MediaVest Manchester.

All response Media, Media Planning Group, ZenithOptimedia and the7stars have been asked to join the pitch list.

The bulk of the media spend is on TV and in the press.

Admiral is a trading name of EUI Limited, which is based in Cardiff.

www.mediavest-manchester.co.uk

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