Blueleaf creates Outward Bound Trust Campaign - North West Media News

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Blueleaf creates Outward Bound Trust Campaign

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Friday, 21 November 2008

Cheshire agency Blueleaf has created a new campaign for The Outward Bound Trust.

Blueleaf creates Outward Bound Trust Campaign

New ad

Aimed initially at schools, it will then go on to target a number of different audiences.

The brief set by the 70 year old Trust was to highlight the benefits of their courses to teachers so they would look at running school outings.

They wanted to show what young people can gain from taking part and that they’ll have fun as well.

The adverts have just started appearing in Times Educational Supplement.
    

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