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CDMS Transactis appoints Steele as CEO | Print |  Email to a friend
Thursday, 02 July 2009
Direct marketing services company, CDMS/Transactis has appointed David Steele as its chief executive officer.

CDMS Transactis appoints Steele as CEO
Steele
His previous role was managing director of retail at Dunnhumby Ltd and general manager of Dunnhumby Ireland - leading its strategic and commercial engagement with Tesco.

CDMS recently acquired data cooperative company Transactis and has just completed a major project with Shop Direct Group to make its catalogues electronic to aid call centre staff.

“I am delighted to have joined the award winning CDMS/Transactis Group and to have the opportunity of leading a high potential business with such a great industry reputation,” said Steele.

“The award winning work with clients such as Betfair and Shop Direct Group provides a great foundation to build upon, and demonstrates the power that innovation and customer led data strategies can deliver to our client companies.

"We are determined to leverage the new Group capability to maximum effect and help our clients, existing and new, to win in their respective market sectors.”

 

 

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