|
Skin care brand Deb Limited has appointed Access Advertising Marketing Design as it looks to push its ‘infection control in the workplace programme.’
Deb, although not a household name, is well known and regarded in the industrial, healthcare and janitorial markets, enjoying a strong sector position with its skincare applications.  Access all areas: the global campaign However, Deb has now decided to go back to the Manchester-based agency to push a campaign that looks to raise standards in hand hygiene and control the spread of infection in work environments, particularly offices. Apparently our working milieus are rife with germs and the biggest transference of the little blighters is via the hands – through contact with other people, desks, phones, keyboards, kitchen surfaces and so on (it’s a minefield out there people – Ed). Good hand hygiene, it is claimed, can cut down on absenteeism and related costs by 50%. Deb’s new programme offers a complete hand hygiene and care system for the workplace and Access is charged with pushing this through a global campaign that will cover advertising, sales literature, exhibition displays and promotional giveaways.
Simon Landi, MD at Access, is happy to welcome the client back into the fold. He commented: “Deb was a great account for us when we first worked with them; they were the mainstay of our business, and its fantastic that we were top of the list when they decided to bring in an agency for this innovative new project.”
www.accessadvertising.co.uk Something to add? Then leave a comment below or email us now.
Sponsored links:
|
