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Investment banking and An Ideal World |
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Thursday, 04 September 2008 |
Recently established Manchester ad agency An Ideal World has been charged by the University of Manchester with the promotion of its ‘Banking on Your Talent’ event.
 AIW: picking their brains The show, taking place in November, is aimed at under-graduates who are interested in entering the world of investment banking and is billed as bringing the City to Manchester for a day.It will feature representatives from institutions such as Goldman Sachs, Credit Suisse, JP Morgan and Merrill Lynch… and no doubt a lot of talk about the current tribulations being experienced by the banking sector. To promote the show An Ideal World has devised the pictured creative that will be seen from this month across posters, press and online. Agency creative director David Milligan-Croft explained it, noting: “A lot of potential recruits are being lost to other industries. "That coupled with the current turmoil within the banking industry presents us with an interesting challenge - to make the world of corporate banking more of a viable option to students. " www.anidealworld.co.uk
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