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Krow scoops £10m Focus DIY business |
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Thursday, 17 July 2008 |
Crewe-based DIY retailer Focus has hired Krow Communications to handle its £10m advertising account.
Krow, based in London, also works with fellow Cheshire retailer Pets at Home.
 Bird The review was instigated by Focus’ brand manager Richard Bird who joined the company last summer as part of the new management team installed by the private equity company which acquired Focus.
The account was previously handled by Gratterpalm.
Mediaedge:cia Manchester handles the media and is understood to be unaffected by the move as is Communique’s management of the PR account.
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