|
Pavilion picks up B2B award for Siemens work |
| Print |
|
Email to a friend
|
|
Tuesday, 04 December 2007 |
Pavilion has won ‘Best B2B International Campaign’ at the national B2B Marketing Awards for its ‘Open Communications’ campaign for Siemens.
 The award winning team The campaign found favour with the judges due to its clever use of copy and colloquialisms, which supposedly helped it score real resonance and impact in each local market it was released into. It was rolled out across a variety of media platforms including press advertising, direct mail, online advertising, email marketing, paid search, and a multilingual campaign website www.siemens.com/open which was the hub for all campaign activity. Liane Grimshaw, MD at Pavilion, said of the win; “It is great to be recognised for the work we have done for Siemens, especially at an awards ceremony that focuses solely on B2B marketing.
“We are especially pleased to win an award for the best B2B international campaign, as coordinating local offices and agencies and ensuring campaigns work seamlessly across a number of territories has been key to the strategy and creative work we have developed for Siemens.” Pavilion Communication, based in Wilmslow, is the lead agency globally for Siemens Enterprise Communications. www.hasgrove.com Something to add? Then leave a comment below or email us now.
Sponsored links:
|
