TBWA\Manchester has appointed Pete Lewtas as the agency’s new executive creative director replacing Richard Sharp who left in March.
Lewtas joins from IPG Team Nokia New York following a previous stint as creative director of Fuel Amsterdam. Earlier in his career, he was creative director at TBWA\Chiat\Day New York.
Lewtas
Lewtas has gained experience working on major global brands including Volvo, Mazda, Nokia and Absolut Vodka. His portfolio also includes awards won at the One Show, D&AD, Andys and Cannes.
Fergus McCallum, CEO OF TBWA\Manchester said: “We're delighted Pete has agreed to join us and he already has fantastic knowledge of the network and its core philosophies. Combined with his depth of experience across a wide range of global brands and creative disciplines, he is absolutely the right person with the right passion and insight to head up the creative team at TBWA\Manchester and help drive the agency into its next phase of development.”
Lewtas added: “TBWA\Manchester has a lot of talent, a fantastic list of clients and a great deal of untapped potential; it’s in an ideal position for us to deliver more for clients by building on this creative strength.”
The Manchester agency's clients include EA, Nissan, BP, COI, PZ Cussons and The Co-operative.
A fortnight ago the agency confirmed to How-Do that it was seeking a number of redundancies - believed to less than 5% of the 180 workforce.
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