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Reform-ing Manchester’s GreenRoom |
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Friday, 16 May 2008 |
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To celebrate the 25th anniversary of Manchester’s live performance space, the GreenRoom; the venue has rebranded, courtesy of fellow Mancunians, Reform Creative.
It has become one of Europe’s leading centres for new creative talent, but after quarter of a century, artistic director Garfield Allen felt it was time for an update: “Although we’d grown attached to our old branding, we felt it time for a change to something that really reflects Greenroom’s experimental values and aspirations.” They had already brought in Reform Creative to design a new-look season brochure and returned to the agency to take a look at the whole brand.  New logo “Another important element was to make sure the logo could be used both during and after the 25th anniversary. And although the design is cutting-edge right now, we hope we don’t have to wait 25 years to design the next GreenRoom logo!” Something to add? Then leave a comment below or email us now.
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