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Tangerine fights off London teams to land contract for ZuZu Couture |
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Tuesday, 05 August 2008 |
Manchester’s Tangerine PR has apparently beat competition from a host of London-based fashion PR specialists to land the national publicity account for cutting edge clothing label ZuZu Couture.
 Tangering slips into ZuZu The agency has been brought on board to run a consumer press office for the brand – the brainchild of Fatz Kassim, an ex-Project Catwalk contestant – and help publicise the launch of its new website www.zuzucouture.co.uk.According to a spokesperson from the team the nascent relationship between agency and client has been “an instant hit,” with “Tangerine dressing Fearn Cotton and Agyness Dynn in the unique clothing, and securing features in Grazia, Now, Closer and the Daily Mirror within days of starting work on the account.” ZuZu has been up and running since 2002, with Kassim appearing on Project Catwalk in 2005. According to those that know far more about fashion than your resident How-Do folk “ZuZu Couture offers structured tailoring and unique cutting edge style. Each piece is ready to wear and flamboyant with the utmost attention to detail and intricate embellishments.” So now you know. www.tangerinepr.com
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