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Trimedia beats Pazang and Cognition to Keele University PR |
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Wednesday, 20 February 2008 |
The Manchester office of Trimedia has graduated from a three-way pitch to win the PR brief for Keele University, the UK’s largest campus university.
 The new recruits In doing so the firm will be focusing its strategy on boosting student applications to the institution, while also carrying out ongoing profile raising work. Jenny Tucker, director of commercial and facilities management at Keele, said of Trimedia’s remit: “Keele University has appointed Trimedia to develop an initial six-month awareness-raising campaign. “The agency clearly demonstrated how they could add value to our existing communications initiatives, as well as an understanding of the complex and multi-faceted audiences we seek to address." The Manchester arm of Trimedia, which employs 160 staff across its network of 13 UK offices, was recently boosted by the arrival of Sarah Dean Forrester, Michelle Forsyth and Jess Boudin. The office now works with clients such BT, Coca-Cola, Eversheds, and McDonalds. www.trimediauk.com Something to add? Then leave a comment below or email us now.
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