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Warrington Business School appoints Fido PR |
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Thursday, 02 July 2009 |
Warrington Business School has brought in Fido PR to help raise its profile in specialist business sectors.
The establishment wants to highlight its courses in logistics, passenger transport, hospitality, health and public sector.
“Apprenticeships will be the main focus of Fido’s attention,” said assistant principal, Susannah Tyson.
“The team’s pitch for the business stood out because it presents us with a route to not only to improving our profile, but a research-based campaign idea that will demonstrate the strengths of our offer to employers and stir up debate about Warrington’s future employment opportunities.
The business school opened in 2007 as part of a £27m redevelopment of Warrington Collegiate and its client base includes Eddie Stobart, DHL, Arriva, Sapporos and Servis Air.
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