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Buxton Press wins new Scottish title |
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Monday, 16 July 2007 |
The publisher of i-on Edinburgh magazine has awarded the print contract for its second title –Glasgow - to Buxton Press and has also signalled its intent to launch further lifestyle titles in England over the next two years.
I-on Edinburgh was launched in September 2005 as a monthly targeting 24 to 49 year old urban professionals in the Scottish capital.
The publisher claims a circulation figure of 20,000 magazines distributed via venues around the city including boutique hotels, Harvey Nichols, health spas and retail outlets.
 Wood and Morris/i-on
“It was a business development move” said co-founder Laura Wood “as Buxton promised good rates and high customer service as we looked towards the launch of i-on Glasgow.”
The new title also has a monthly circulation of 20,000.
Wood told How-Do that the company “has plans to develop the i-on brand and to roll the magazine out into other UK cities over the next two years.
“It is important that the businesses we work with see the potential of the product and how it could be good for their business in the not so long term.”
Buxton Press prints over 350 regional and national titles.
www.ionmagazine.co.uk
www.buxtonpress.co.uk
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