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Calling all PRs…The NWDA is looking for six of your SME clients | Print |  Email to a friend
Friday, 02 November 2007
Calling all PRs…The NWDA is looking for six of your SME clients
The Outbox, the NWDA’s new online resource for SMEs, is looking for six North West SMEs it can film in a series showing what impact the implementation of new technologies can have had on their businesses.


www.theoutbox.co.uk , which as How-Do revealed earlier this week has delayed its launch to January - despite what it says on the website. The venture is being funded by the NWDA which awarded the publishing contract to Junction YK. Junction YK in turn has now commissioned Daylight Moving Image to produce half a dozen films for broadcast on the site when it goes live.

Daylight is keen to hear from companies which have recently experienced a sea change in the way they do business through the use of innovative ICT.  Matt Smith of Daylight said: “We are particularly interested in why these companies chose to bring about the transition, what problems they encountered along the way and what benefits they have realised.  

“The key to these which is perhaps not stressed as much in the brief is that each manager should be a bit of a character and potentially be good on camera.”

Daylight is keen to source companies across the North West from a variety of sectors, particularly those from retail, manufacturing and service industries. The definition of SME they are using is companies with fewer than 250 staff.  

Companies which are able to demonstrate how ICT has impacted upon the following areas of their business are particularly sought.

•    Sales
•    Marketing
•    Communication
•    Operations
•    Staff and HR
•    Environment
•    Business Development
•    Management

“We have some businesses in mind” said Smith “But any suggestions would be a great help and would be greatly appreciated.”

www.day-light.co.uk





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  Comments (7)
RSS comments
 1 By Disability rights Now!, on 02-11-2007 09:58
What is the government/nwda doing with our cash!! Theres so many companies in the northwest who need the money more. The nwda's hiring publishing companies who then hire production companies. What is this? Pirates of the Carribean 4. Ive got a company helping people with disabilities understand small business and i'm getting bugger all cash.
 2 By Chrissy, on 14-12-2007 14:33
Trying to find out more about the Outbox so they can do a film on us. Can't find anything but dead web pages like 
 
http://www.junctionyk.co.uk/what_we_do/upcoming_projects 
 
www.theoutbox.co.uk
 3 By LD, on 03-01-2008 12:59
It's a joke! How much money has been wasted here? Well last I heard it was 2.4 Million and huge amounts of it has been spent outside of the north west (Junction YK themselves are based in Bristol, as are there development company Lightenna). That is 2.4 million that could have gone to other far more worthy projects. Or even to (god forbid the NWDA to do this) developing businesses in the north west. 
 
Disgusting!
 4 By Ryan Nelson, on 03-01-2008 19:26
LD - not sure where you've got that figure from, but it is a hell of a lot of money.  
 
That said, Junction do have an office in Manchester so they do qualify as a NW business. And, if your figure is anywhere near the mark, they'll have certainly been 'developed' a bit by this project.
 5 By James W, on 08-01-2008 15:50
If it's true the cash for the NWDA's Outbox is being syphoned out of the north west and being pocketed by Bristol companies, this thing is looking dodgier by the day.  
 
How dare they spend OUR cash like this!
 6 By LD, on 12-01-2008 08:51
Ryan Nelson: I was involved in the project early on and got out pretty quickly when I could see the way things were going. So that figure is accurate. Junction YK have a small office in central Manchester and the MD used to(probably still does) travel up frequently from Bristol. They are very much a Bristol based company. The Manchester office was set up specifically for this project.
 7 By Trevor Baguley, on 08-02-2008 15:10
Is this NWDA business website 'Outbox' ever going to happen? The public have paid millions for it, so Lets see the goods

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