The managing director of City AM, Lawson Muncaster is confident that they can be successful and aim to distribute up to 17,000 extra copies through the regional expansion.

What remains unclear is whether they will be employing staff in Manchester and Edinburgh to provide local, editorial content, or if it will just be a mirror of the London edition with some local copy and advertising.

80,000 copies of City AM are distributed to the City’s financial districts every day.

The paper claims it has just had its best month ever for distribution despite the credit crunch and City workers tightening their belts.

City AM reported a 45% rise in revenue to £3.5m for the six months to March this year against the year before. 

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Comments (6)

1  By Mark Hanson , on 06-10-2008 10:37 Interesting move. City AM has found a great niche in the City, Canary Wharf and Mayfair. Very targeted content with a very targeted distribution.    They'll need to adapt their content if its going to work in Manchester. Report