In just a few weeks, the How-Do Media 100 will be published. This unique regional initiative will feature the 100 most powerful and influential media folk based in the North West. Hundreds of nominations have been received and the judges will be meeting in a few days time to finalise their decision.
The eight judges will be selecting 100 individuals from TV, radio, press and publishing, film and production, new media, PR and advertising in the North West –the UK’s largest and most prominent concentration of media activity outside the capital.
How-Do has secured a first class team of judges to ensure a balanced, insightful, credible, informative and entertaining ranking is compiled. The eight judges are: Jim Hancock, Martin Brooks, Charlotte Thompson, Mike Williams, Dave Carter, Arabella McIntyre-Brown, Keith Sutton and Lindsay MacFarlaine.
Two commercial bodies have come alongside the How-Do Media 100 as co-sponsors: the multi national out of home advertising contractors EYE Corporation and leading media and creative industries law firm turner parkinson .
The full ranking will be published shortly on How-Do together with a full colour PDF of the entire 100.
How-Do’s judges are:
 Hancock
Former BBC North West political commentator and one of the region’s best known and respected journalists and media correspondents.
Hancock has been reporting on the political scene in the region for over 30 years including spells as political editor of both Granada and BBC North West. He has interviewed every Prime Minister from Harold Wilson to Gordon Brown.
He is a regular contributor to radio and TV in addition to columns for national and regional magazines.
He is also increasingly well-known as a host of conferences and events (including the NWDA and CBI) and is a member of the regional committee of the Royal Television Society.
Martin Brooks
 Brooks
Brooks started his career as a print journalist before moving to Piccadilly Radio and subsequently moving across to TV with the BBC in Leeds. In 1997 he was given responsibility for all the BBC’s regional TV and radio output in the North West. moved across the Pennines to take on the equivalent post in the North West.
From the end of 2004, together with Mark Thomas and BBC Manchester heads of departments, Brooks was also involved in moves to help develop the creative infrastructure across the north in preparation for the relocation of five BBC departments to Salford Quays.
 MacFarlaine
Head of corporate communications at Lancashire County Council – the largest Labour authority in the country.
After graduating in Communications from Leeds University, MacFarlaine worked in media production – radio and film and in public and private sector communications.
Her career has also included communication projects in Belgium, Greece, France and Germany and becoming the first civilian to lead on communications for South Yorkshire Police.
Before moving to Lancashire, she managed community development and internal communications at Northamptonshire County Council.
 Williams
One of the UK’s most respected media buyers and widely acknowledged as the most successful ever media buyer based in the UK regions.
Began his career in advertising in 1969 in the media departments of major London agencies including Lintas, McCann Erickson and Allen Brady & Marsh.
In 1979 he moved to Manchester to help establish the first media specialist outside London, All Media Services North, which he sold to TMD Holdings.
He subsequently co-founded MediaVest Manchester which today is the UK’s largest regional media independent with billings in excess of £220 million.
Has also chaired Galaxy Radio Manchester.
 McIntyre-Brown
Author, editor, accomplished journalist and now publisher, McIntyre-Brown came to regional prominence as editor of Business North West magazine in the Nineties. She subsequently held similar roles at the business magazines EN and Finance North.
Now a director of Liverpool book publisher Capsica, she is also a frequent contributor to publications and media in the region and beyond. She has most recently begun dabbling in property in Transylvania – as you do…
 Carter
Head of Manchester Digital Development Agency (MDDA) and recognised as a key figure in Manchester’s development as a leading European centre for digital innovation.
Carter has been with the city council for a number of years and was latterly in charge of economic development before moving across to help establish and then run the dedicated digital agency.
He has been voted the region’s most influential ‘digital’ person at the Big Chip Awards.
Keith Sutton
 Sutton
Began his career in journalism on a local newspaper in Surrey in 1962 before moving to Fleet Street in 1966. He edited the North West Evening Mail in Barrow from 1987 to 1993 and was appointed editor of The Cumberland News and News & Star in 1993 and soon afterwards became editorial director of Cumbrian Newspapers Group.
He has also worked on the Daily Mail, the Sun and the Sunday Times. Under his editorship, The Cumberland News was twice voted UK Regional Newspaper of the Year and Weekly Newspaper of the Year. The News & Star twice won the North West Daily Newspaper of the Year award.
In 2004 he was elected president of the Society of Editors and in 2006 he was appointed Industrial Fellow on the Journalism Leaders Programme at UCLan.
Charlotte Thompson
 Thompson
Led and managed a number of accounts including UPS, Aldi, Booths, Manchester Airport, COI, NHS and Shell. Was appointed to the board as managing partner aged 28.
Thompson sits on the Government steering committee to promote Images of Disability in media.
She is currently on garden leave from McCanns prior to taking up a new role in October with BJL advertising.
The How-Do Media 100 co-sponsors and partners are:
EYE Corp
In Europe, EYE currently manages five airport advertising concessions.
These include the Manchester Airports Group (MAG - including Manchester Airport, Nottingham East Midlands Airport and Humberside Airport), as well as Belfast International Airport and Cardiff International Airport.
An international out-of-home media-owner, Eye is significantly investing and redeveloping the UK media offering in these airports to deliver the most effective and attractive communication platforms for advertisers.
Key features of Eye's redevelopment include: Signature networks, family of standard lightbox sizes, quality landmark sites, premium external locations and pioneering digital media opportunities.
Eye provides access to 35m brand-conscious flyers who are predominantly UK residents. Eye means Business.
www.eyecorp.com
turner parkinson
turner parkinson LLP is a leading law firm with a reputation for friendly, innovative and partner led advice. The firm has a dedicated creative industries team, advising a wide range of innovators, artists, software houses, publishers and marketing agencies throughout the North West and beyond.
In 2005, the firm was voted as ‘One of the region’s coolest solicitors' by City Life magazine, primarily because of its creative industries work.
www.tp.co.uk
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