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Lanchashire-based B2B marketing firm Jordan Communications is expanding its business model with the news that it is set to launch a trade and contract publishing division.
The firm, set up by ex-Your Communications marketing director Julian Jordan, is kick-starting the new venture with the May launch of www.ismonthly.com - a portal designed for the information services industry.  Jordan: comms experts This will be supported by a subscription only monthly title, ISM (standing for Information Services Monthly), which draws on the team’s (and the founder’s) experience in the telecoms and technology sector.Jordan has staffed up for the imminent launch, recruiting an in-house editorial and production team that is headed by new editorial director Sean Smith. Smith has extensive experience to draw on, having worked at the Sport, Metro News and held the title of assistant editor at the Big Issue in the North. Susan Campbell, currently a contributing editor for tech site TMC.net. in the US, has also been brought on to ensure insight into the global market. Julian Jordan said of the new development at his agency: "It's long been our intention to launch a publishing division and ismonthly.com and ISM make that ambition a reality. “We want to raise the bar and set a standard for trade publications. We'll seek to deliver to the industry a compelling first point of reference for market analysis, up-to-the-minute news and thought leadership." www.jordan-comms.co.uk Something to add? Then leave a comment below or email us now.
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