Part of the plan was to bring in more multimedia journalists, who could not just write copy for the paper and internet, but act as photographers and video journalists (VJ’s).
The live blog comes from the Liverpool and Southport offices:
Multimedia newsroom
"From both these centres, our top team of multimedia journalists and image journalists bring you the very best content for our wide range of titles, including the Liverpool Echo, Liverpool Daily Post, Southport Visiter, Wirral News, Ormskirk and Skelmersdale Advertiser Series, Crosby Herald, Formby Times, Bootle Times and Merseymart & Star Series including the Maghull & Aintree Star."
Using a Twitter feed, the journalists update the site regularly and readers can provide feedback.
Although reporters may be playing into the hands of those who want an end to traditional newspapers:
"This is unquestionably way more exciting than reading the papers. Why don't you all become pro bloggers [...] and we can read the news as it happens, rather than the news as it may have happened, yesterday or last week..." wrote one user.
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