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Ambitious international media festival planned for November | Print |  Email to a friend
Friday, 25 April 2008
Emap Publishing in London has secured the support of the NWDA, Media City, Northwest Vision & Media and Marketing Manchester, to help launch what is hoped will become an international annual media festival in Manchester.
Emap Publishing has secured the support of the NWDA, Media City, Northwest Vision & Media and Marketing Manchester, to help launch what is hoped will become an international annual media festival in Manchester.

Emap will be promoting the festival through its magazine titles Broadcast, Screen International and Shots.

The event is planned to bring together and showcase digital content spanning TV, film, online, gaming, mobile, music and advertising.

The target audience is industry professionals. The organisers acknowledge that in the first year the bulk of the audience is likely to be domestic but they are confident this will grow to include a much larger international audience as the festival develops.

Around 400 people are expected in year one although the organisers are clearly hoping this will be a minimum – and unduly cautious – figure.

Image
Bazalgette
The festival will be chaired by Peter Bazalgette and a host of other leading industry names will be involved including Danny Cohen, BBC Three’s controller, Peter Cowley, the MD of digital media at Endemol UK, Stuart Cosgrove, director of nations and regions at Channel 4, Michael Denny, VP, Sony Computer Entertainment worldwide studio and Sophie Turner Laing, managing director at BSkyB Entertainment.

The conference sessions will focus on three key themes: content and funding and craft.

Bazalgette said: "The media festival will bring together for the first time everyone who is reconfiguring their business model for the digital age. We can all learn from each other - the event promises to be hugely instructive."

The regional bodies which are helping to fund the festival declined to reveal the level of funding support they are providing.

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