This conference on Wednesday 18 February 2009, organised by How-Do and Don't Panic Projects, offers delegates a rare opportunity to enjoy a national conference within a regional environment, as it showcases the very best in contemporary public sector communications. The event will run from 9.00am to 4.00pm at the Bridgewater Hall in Manchester.
The conference features a number of high profile keynote speakers from across the UK together with plenary sessions and a range of interactive workshop sessions. Delegates to the event will hear top class speakers from the fields of marketing and PR and attendees will benefit from the numerous quality learning opportunities that will present themselves over the course of the day.
The conference aims to share best practice and provide the ultimate guide to public sector communications. This event will give delegates the insight, skills and inspiration to successfully promote, protect and manage their organisations’ reputation and brand.
The conference is being supported by the marketing agency BJL and communications recruitment agency VMA. Confirmed speakers include:
Keynote Presentations Corporate Communications: A United Approach to Organisational Communications, Campaign Based Communication and Winning CEX/Leader Confidence - Alex Aiken, Director of Communications, Westminster City Council
Campaigning for Change – Sally Sykes, Director of Communications, The Health and Safety Executive (HSE)
Plenary Presentations
Working with External Agencies - Nigel Dove, Head of Marketing Services, Northwest Development Agency (NWDA)
Partnership Working - Robin Campbell, Strategic Communications Advisor and Former Head of Communications at Sutton Council
Engaging Youth Audiences – Liz Larner, Partnership Director, CXL
Strategic Social Marketing – putting people at the heart of NHS business – Ben O’Brien, Assistant Director for Social Marketing NHS North West and Knowsley Health and Wellbeing
Education - Paul Willis, Director, Centre for Public Relations Studies, Leeds Business School, Leeds Metropolitan University
Workshops
Delegates will select two of the following workshops to attend:
Social Marketing - Lisa Tomlinson, Head of Planning, BJL
Research with Hard to Reach Minorities – Drusilla Gabbot, Director, Oxygen Brand Consulting
Networks Without Computers – Gary Copitch, Manchester Community Information Network (MCIN)
Internal Communications - Heather Edwards, Head of Communications, Royal Bolton NHS
Online Engagement – David Crawford, Digital Director, BJL
Evaluation – Alex Aiken, Director of Communications, Westminster City Council
Who Should Attend?
This conference is aimed at senior level marketing and communications professionals from the public however we recognise that the content may be of interest to agency professionals and support service providers. The event is likely to see the largest gathering of public sector communicators (and comms professionals keen to engage with this audience) seen in the North West for a number of years.
Booking Information
Delegate tickets are £195 + VAT early booking/charity rate (for bookings before 16 January), £250 + VAT thereafter. Places are limited and to book your place please contact Nicky Wake, Don’t Panic Projects on 01706 828855, or e-mail nicky@dontpanicprojects.com Places can also be booked online at dontpanicprojects.com
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