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Fuse Sport in the saddle with David McLean Group |
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Wednesday, 30 May 2007 |
Manchester sports marketing agency Fuse Sport has picked up north Wales property company, the David McLean Group as a new client.
The Deeside property developer has retained Fuse to introduce, negotiate and subsequently market a 13 race sponsorship deal at Chester Races. The company has an additional in an adjacent new housing development.
The season long sponsorship deal will see David McLean sponsor the owners and trainers awards at the course.
In addition to the standard on course branding and race day hospitality, Fuse has also arranged for David McLean to work with Bet Daq at the first meet: The May Festival Ladies Day, where some lucky punters will be offered free bets.
David McLean’s interest in Chester racecourse is considerably heightened by its development of some ‘luxury apartments’ housed in the old race course stables.
John Kendrick, group finance director at David McLean said: “We have a great relationship with Chester race course and Fuse Sport’s involvement has made this partnership stronger. We’re getting a lot more out of the deal this year and we’re all looking forward to a great season’s racing at Chester.”
http://www.davidmclean.co.uk/
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