McNulty flies high with Etihad and City

Liverpool photographer Mark McNulty has been commissioned by TBWA to produce print and online visuals for a lifestyle advertising campaign for the airline Etihad.

The pictures, which were shot in Manchester Airport’s Etihad business lounge and onboard an Airbus A330-200 feature Manchester City’s manager, Roberto Mancini, and players Samir Nasri, Joe Hart, Gael Clichy, Micah Richards and Vincent Kompany.

McNulty, whose clients include Virgin Trains, EMI Classics and Universal/Island Records, said: "This was a fantastic commission from start to finish working with professional creatives who gave 100%.

“The shoot itself passed very quickly but the level of research took weeks to carry out. We didn't see inside the Airbus until the day itself so most planning depended on photographs of the interiors and CGI models.

“And there were considerations about the logistics of shooting air-side on a plane with such high profile people who needed accompanying security and the requirements of managing a huge creative team behind-the-scenes.”

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