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Swedish educator gets Vision and Media cash for digital leadership | Print |  Email to a friend
Thursday, 23 April 2009

Swedish educator gets Vision and Media cash for digital leadership
Hyper Island, a Swedish education company has won a contract to provide a leadership programme to small and medium enterprises in the region’s digital and creative sector.

While it wasn’t said how much Hyper Island would receive, it’s part of a £2.8m digital and media skills programme being put together by Northwest Vision and Media, along with Skillset and the Northwest Regional Development Agency.

“There was a LOT [sic] of competition for this contract but we eventually went with Hyper Island because of their innovative and experiential approach to Leadership,” said Lynn Kelly, head of skills, Northwest Vision and Media.

Swedish educator gets Vision and Media cash for digital leadership
“We feel they will offer something very different and meaningful for leaders of companies in the Digital and Creative Industries in the Northwest. They are renowned worldwide for their training programmes and Northwest Vision and Media is proud to have brought them to the region.”

There will be 2 launch events in Manchester and Liverpool in May and more details will be posted on the NWVM and Hyper Island websites.

“We have been sending graduates to the UK for 14 years. Now it is time for us to start to educate the British industry on their home ground as well. And the boiling centre of MediaCityUK in Manchester is a perfect place to conduct this course”, said Mattias Hansson, CEO, Hyper Island.
 
Hyper Island will work alongside London training company Kirkbright, which has won the contract to deliver an ‘Accidental Managers’ programme.
 
“We were obviously pleased to be part of this innovative training initiative. Our excitement at delivering this was only increased when we realised it would give us the opportunity to work closely with the digital experts at Hyper Island,” added Greg Orme, managing director, Kirkbright.
 

 

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  Comments (27)
RSS comments
 1 By watcher, on 23-04-2009 04:44
More useless crap from this white elephant of an agency.
 2 By ab, on 23-04-2009 06:57
*yawns* 
 
could you actually waste any more money?
 3 By Peter Pickering, on 23-04-2009 07:11
Why wasn't the opportunity taken in yesterday's budget to scrap agencies such as this and NWDA as part of the so-called 'efficiency savings'.
 4 By Impartial Observer, on 23-04-2009 16:13
Shouldn't they be spending the money with companies within the region? Here they're throwing money to London and Sweden.
 5 By watcher, on 24-04-2009 03:30
Spend the money here? Good god, why break with tradition now? 
 

 6 By Loggedoff, on 24-04-2009 13:29
I want to know more. Will this deliver anything we can't get from the Learning and Skills Council? 
Media and Vision Industries are a wide church and I am not confident that what is good for the film production company will be good for the publisher. 
Unless they plan to tailor services specific to each part of the media and vision industry it will be pure duplication. 
The main thing I would want to see is this outfit responding to the comments on How-Do rather than appearing to stick their heads in the sand. Tell us more.
 7 By Impartial Observer, on 25-04-2009 09:05
Anyone else sensing a lack of support for NWVM? :-)
 8 By watcher, on 25-04-2009 09:06
you actually expect NWV&M to hold their hands up and admit they screwed up or listen to others? Don't be silly. All they are interested in is hoovering up any related media B2B money and cram it into one big ineffective, slow reacting quango.
 9 By Impartial Observer, on 25-04-2009 10:43
Totally agree with watcher. Organisations like CIDS did a good job until the funding got pulled.
 10 By MEN cynic website, on 25-04-2009 10:50
Assume you are joking IO? 
 
Whatever the merits or otherwise of NWV&M, to say CIDS did a good job is frankly bizarre. CIDS and in particular its management were small time public sector pen-pushers who had little clue about media and creative companies. Worthy and PC was what it was. I haven't yet met a company who rated it - and indeed there aren't many folk in real media businesses or even knew about it, so distant was ti from anyone's radar. And check out where the mgmt has landed - in council jobs - surprise surprise...At least the NWV&M team does have private sector experience.
 11 By an ex public sector worker, on 25-04-2009 13:13
i find these reactionary and ill informed comments about a skills programme they obviously know absolutely nothing about a complete waste of screen space. Why publish such rubbish How Do? Come lets at least put some degree of editorial quality into selecting useful and valuable comments for publishing. No one minds negativity as long as it's not just for nagativity sake.
 12 By Impartial Observer, on 25-04-2009 13:13
MEN cynic - I agree to a point. In the early days they had some really good people there. But you're right, it went a bit downhill towards the end. Perhaps CIDS wasn't the best example :-)
 13 By watcher, on 25-04-2009 13:14
Yeh, CIDS were useless too. Having private sector experience isn't the problem. The problem is having one huge quango trying to be everything to everyone, which never works. What we have is a sluggish, overmanned agency which cannot react quickly and merely exists to pay its execs salaries by hoovering up quango money from the govt, europe etc.
 14 By Loggedoff, on 27-04-2009 07:13
ex public sector worker, do you know something we don't? The way I see it we are not being told anything about this programme so perhaps we are all ill-informed but who's fault is that?
 15 By watcher, on 27-04-2009 14:10
methinks ex public sector worker works for said agency, or did.
 16 By Pitcher to this bid, on 27-04-2009 15:25
We pitched for this work. It's worth knowing that the decision panel was manned by senior figures from the digital and creative sector: can't remember which firms because I was focussed on the pitch. So - have to say folks - not all quango nomarks by any suggestion. 
 
Having said that, I was surprised to see the money go out of the country, and wondered how the pitch was influenced by Hyper Island's desire to get a foothold in the UK. I personally felt that the money should have stayed in the UK, but I am conscious of the high quality of what Hyper Island do. 
 
I have to agree - NWVM's remit is very broad and the gulf between digital and film, means that actually the needs of the film industry seem to be over-prioritized. The future wealth of this region is going to depend on our ability to employ large numbers of people in the digital sector, and probably not in the film sector. 
 
If you have a gripe, you can help by asking to be on the panel that helps direct these public funds to the right points of delivery. We can't constantly bang on about wasted public money unless we take a proactive role in ensuring it goes to the right places - which in these hardened times is "training". Get involved. Get your voice heard. Take an role in making sure it doesn't get this kind of commentary in the future.
 17 By watcher, on 27-04-2009 16:52
Ah Pitcher, so innocent in the workings of the ministry of bs. Taking an active role in decisions that have already been taken is rather a waste, don't you think? Many in this region have been there and got the T shirt already. It's nice that you have optimism.  
 
This made me laugh -  
 
'I have to agree - NWVM's remit is very broad and the gulf between digital and film, means that actually the needs of the film industry seem to be over-prioritized.' 
 
Hilarious. They started with film & TV and they should have stayed in that arena. Now they are all things to every medium and doing everyone a disservice.
 18 By Jac, on 27-04-2009 16:23
Pitcher to this bid..."The future wealth of this region is going to depend on our ability to employ large numbers of people in the digital sector, and probably not in the film sector."  
 
I'm not singling you out particularly, well ok I am but this is a more general remark.  
 
Why do we think that web monkeys can make films? It is a different craft. What everyone is missing - including these muppets are that websites will need to be tv channels - think bigger. What is a perfectly coded, search engine friendly, csm managed effort of a website going to look like on the new internet tv's?
 19 By Pitcher to this bid, on 28-04-2009 09:55
Jac - I think your 3rd para is right - and I think that point also needs to be pressed forward. Which is why industry representation is key so that the right decisions are made. 
 
As for watcher - If you're so jaded, why bother saying anything?
 20 By Maria Eriksson website, on 29-04-2009 08:28
It seems as if you all have a lot of questions and thoughts about the project, I work at Hyper Island and I'm more than happy to discuss or answer questions for you! 
We believe that we can bring something to the region, and we're really excited about this opportunity.  
Let me know if I can do anything for you,  
Maria & Hyper Island.
 21 By Bob LeBous, on 29-04-2009 14:32
Jac, a 'perfectly coded, search engine friendly, csm managed effort of a website'(sic), being perfectly coded, would look fine on an Internet TV.  
 
What is your point?
 22 By Bethel Morengay, on 29-04-2009 14:34
@Jac - Are you some kind of clueless moron? 
 
Why will websites need to become TV Channels? They're separate mediums. Sure, you have site's like Youtube, Hulu and Vimeo, but they're video sites.  
 
Are you saying that Wikipedia will have to start inserting pointless adverts for sofas and cleaning products between their articles? 
 
"What is a perfectly coded, search engine friendly, csm managed effort of a website going to look like on the new internet tv's?" 
 
What? It's going to look infinitely better than a poorly coded website. Why should sites look any different depending on if you're using a TV or a monitor? 
 
Utter nonsense.
 23 By typo, on 29-04-2009 14:50
Bethel - Next time you decide to insult someone, especially calling someone a "clueless moron" you should check your post. "site's like Youtube"??? should read "sites like Youtube" 
You clueless moron.
 24 By Bethel Morengay, on 29-04-2009 15:21
Wow. 
 
Amazing response. 
 
Well done.
 25 By ab, on 30-04-2009 07:04
oh typo, you have badly let yourself down there
 26 By calmdownnow, on 30-04-2009 07:48
Come on guys no need to make personal insults. Criticise someones view or actions by all means but not the individual.  
We don't want to read it.
 27 By John Instruct website, on 05-05-2009 12:03
I know a lot of people are quick off the mark to have a go at each other but do any of you actually have a clue who Hyper Island are?? 
 
Do your research before jumping in, these guys are amazing and their educational model is something we could only dream of in this country. They produce some of the most talented students so for me its good to see such a fantastic outfit in the NW, as for all the politics I couldn't care less.

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