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Tangerine launches event division with Dulux win |
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Thursday, 06 March 2008 |
Tangerine PR has launched a new events division on the back of securing a new events contract with Dulux.
The firm, which has taken on Lindsay Cessford to head the operation, scooped the brief to organise a series of ‘Great Decorator Shows’ in cities across the UK for Dulux Decorator Centres.
Tangerine claims that it saw the potential in the sector after being approached by new and existing clients that were looking for event management services. Dulux was one such business and, as a result, the agency tested the water by organising pilot events for the Decorator Centres last year.
 Cessford
Cessford said of the Dulux business: “Winning the contract to organise the Dulux Decorator Centre events is a real boost.
“We’ve come up with some really exciting new concepts, which I’m looking forward to putting in place. With a lot of other ideas up our sleeves, we’re continuing to meet potential new clients to really show them what we can do. “
Agency MD Sandy Lindsay added: “We are now working on a number of potential projects including product launches, black tie ceremonies and conferences, and we have great plans for the events team during 2008 and beyond.”
www.tangerinepr.com
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