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The Echo launches StreetLive in Liverpool |
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Monday, 26 November 2007 |
Following How-Do’s earlier story on Trinity’s JV with Streetbroadcast , the new service called StreetLive has finally gone live.
A number of digital units have been placed around Liverpool city centre, primarily in high density shopping areas.
Streetbroadcast is responsible for the technology and hardware while the Echo delivers the news and sells the local ad space. Streetbroadcast is understood to be referring nationally bought space into the JV.
Streetbroadcast now has similar deals in 25 UK cities including Manchester. The company runs its operations from its bases across the UK with Stockport handling and managing operations in the north and Scotland.
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