Here at How-Do we like to think we're 'down with' the very latest in satorial stylings.
We like to think that.
But we are, of course, very, very wrong.
Salford style?
We know exceedingly little about nothing at all when it comes to clobber. However, we do know a tiny bit about marketing and we can't help but think that this is a little odd:
In an apparent tribute to Morrissey and Co - said club adorned the album artwork for The Smiths 1986 release The Queen is Dead - the chain has released a collection that harks back to the halcyon days of Mrs Thatcher, miner's strikes and appallingly revealing skin tight ice wash jeans.
The blurb on the Topman site explains it all in suitably evocative fashion:
'Transport yourself back to the 80s and Thatcher's Britain - you're walking into the local working mens club in the north of England.
The Smiths: inspiring
The Smiths are playing in the background as you take off your tweed scarf and loose overcoat and move through the social club, scouting for your friends.
You see them at the back of the social club - a blur of polo shirts, crew knits and baker boy hats.
You see that all too familiar look on their faces as you get nearer..."Last one gets the round in" they shout.'
And that's it.
Complete gibberish or an inspirational call to arms/your nearest Topman emporium? You tell us.
By the way, a shiny new 'well done' for the first person that can correctly tell us what would happen to the pictured gang (top, obviously) if they walked into the Salford Lads Club dressed in their delightfully dandy duds.
Update:the MediaCityUK blog has actually seen the lads on the local streets. Dapper, don't you think?
(our thanks to Scott Neal - http://twitter.com/ScottNeal - for alerting us, albeit unintentionally, to this stylish story)
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