Welcome to the weekly Wrap from How-Do - media news for the North West.

The Wrap's guest editor this week is Stephen Kuncewicz.

Lawyers are used to giving bad news, so it’s probably appropriate that I get the chance to guest edit in the middle of such a boom time for the economy, with good news around every corner….

Still, it’s been a week of mixed fortunes, notably at the MEN with Kevin Feddy’s well-deserved appointment as business editor featuring alongside a very public scrap (which any media lawyer would say is perfectly justifiable) over who actually broke a story first.

It was probably Sweet Mandarin, leading exponent of marketing via social media, specifically Twitter. I’ve known Lisa and Helen for a very long time, and if they’d like to swap jobs for a day, I’m open to offers.

As always, social media’s figuring very much in the rest of the news away from the edible side of the industry, foreshadowing the continuing decline of print media through cuts at the MEN and uncertainty over the future of Crain’s. Still, maybe if they all moved into a flat at Media City, the pain would be probably be eased by a ‘Remote Location Allowance’. Unfortunately in my place of work,  the suggestion that, rather than spending 90% of my time at work, I should just live in the office permanently for a way higher salary has not gone down well with the equity partners.

Then again, maybe we should, as Liverpool FC has, look for the Bank of America to sponsor some of the journalists looking at a far bleaker future than last week.  David Osborne, newly-minted marketing director of Moneysupermarket.com may well, of course, be able to get them a better rate from an alternative sponsor – anyone at AIG or Man United listening?

At least we’ve still got plenty of examples of local businesses winning new and interesting work. Even if it is via a Pink Campervan. Driving advice is, after all, now available from our friends at Tangerine.

Stephen Kuncewicz is an IP & media lawyer at law firm Ralli

Other stories on How-Do this week: 

• How-Do seminar: Reputation Management in Black and White
• Regional firms celebrate Design awards success
• Radio event marks new format for MPA business lunches
• Peter Hook goes All Out for GMG Radio
• IPB Communications wins briefs from three councils
• Crain's Manchester won't be affected by European closures
• MEN: 'It's our story and we'll cry if we want to'
• Gyro wins 'transcranial magnetic stimulation company Magstim
• Liverpool 09 explores legacy of Liverpool 08
• Merseyside ACME to merge into Liverpool Vision
• Ralph Ardill to speak at Own-It North IP event
• Change at Rock Radio as GMG prepares for Century/Real Radio rebrand
• IPB Communications sells Tesco from pink campervan
• Pendagon PR scoops Scottish Power account
• Osborne joins Moneysupermarket.com as marketing director
• w00tmedia wins club site Resident Advisor sales contract
• Jobs saved at Kelvin Graphics after buy-out
• Bank of America signs £5m LFC sponsorship deal
• BBC's MediaCity relocation packages update
• Ofcom reprimands BBC Manchester for sex industry doc
• Radio production conference set for Manchester
• Daily and Sunday Sport withdrawn from ABC
• Tangerine wins briefs from Cheshire & Merseyside Safer Roads
• Staniforth comes clean with visitor figures from agency blog
• Pearson seals transfer from Man Utd to Betfred
• Salford students hoping for RTS gongs
• CN journo Colman named UK's top regional sports writer
• BJL beats rivals to Together Trust
• National Museums Liverpool seeks agency for branding task
• Connectpoint CD 'Bertie' Broadbent lands at Refinery
• Switch Media refreshes Liverpool Summer Pops ID
• Comment piece: MediaCity BBC relocations - life beyond Didsbury shock
• Jelly Creative launches recruitment project for North Wales NHS Trust
• Twitter takes hold in Preston
• Rapport creates 'natural vision' for Chester Zoo's £225m expansion
• MEN confirms Feddy as business editor
• Lancaster University has £300k to PR its Management School
• Mason Williams wins £200k Mansion Group PR brief
• Finch launches campaign to stress Liverpool's tourist credentials
• Marketing agency Redtree secures £250k EFG funding for expansion
• driven premieres 16 idents for Regatta's sponsorship of ITV's Countrywise
• MPs protest against MEN media cut backs
• Big Chip extends deadline
• ITV says no to MediaCityUK
• Funding help for digital agencies
• ITV and BBC share facilities but not MediaCityUK
• UTV Media warns of drop in broadcasting ad revenue
• Nine Lives meets Extraordinary People for Channel Five
• Union wants GMG to explain Manchester job cuts
• Love Creative makes three redundant as agency restructures
• First Artist events company Finishing Touch opens regional office
• CrossCountry reappoints McCanns after 5 way pitch

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