As this is my editorial debut, I'll be interested to see if
Crain's come a knocking about the Editor's vacancy for their new weekly business publication...watch this space. Somehow I doubt I’ll be giving up my media management day job just yet.
I'll be visiting the
D & AD exhibition of "some of the best advertising and design in the world" in the hope that there will be more North West, if not UK, talent showcased than at the recently visited Cannes Lions International Festival - where were you creative agencies?
It's great to see a national brand like Princes foods being handled in the North having been wrestled from the London market by Mediaedge:cia and hitting the news with a heavyweight national media campaign. I particularly like the choice of music for the campaign by the
Ska guru ‘Prince’ Buster … so was the pun intended?
Another great win is by
Bolton communications company Fudge who have been awarded a contract by Westminster Council to help deliver a campaign that will see Soho revamped with over 60 economic and social initiatives…..the northern charm is clearly impressing “darn sarf”.
There are interesting developments in the Liverpool market (happy birthday Liverpool - 800 years old this week), especially with the
revamp of BBC Radio Merseyside . The station is an institution in the city and if they are trying to improve what they do, then it can only create healthy competition. When Liverpool's new 24 hour talk station 'City Talk' launches in 2008, listeners will have even more choice to get their fix of news, sport, entertainment and information.
This week How-Do reports on both ends of the spectrum in the digital agency world with the unexpected and
unfortunate demise of Moonfish due to the divorce of its shareholders, citing irreconcilable differences as the reason for the break-up.
A more positive affair altogether is the
rising star of Code Computerlove which seems divorce free and currently monogamous. However an extra marital can't be completely ruled out long term, especially with so many suitors courting them - the smell of success is always so attractive!
Nicola Leyland is the commercial director of Emap advertising 
