Welcome to the weekly Wrap from How-Do - media news for the North West.
The Wrap's guest editor this week is Richard Eccles.
Greetings from the most northerly outpost of the North West meeja landscape. Actually there is some debate over where the region’s media boundary actually stands, as Carlisle and north Cumbria gets its BBC news from Newcastle, and ITV Border's daily Lookaround news magazine (or 'Border Crack and Deekabout' as it's affectionately known in the local dialect) will soon be reduced to a brief opt-out from Tyne Tees.
South Cumbria has always been in Granadaland, so as a Barrow lad brought up on exotic faraway news from Manchester and Liverpool read by Stuart Hall, Tony Wilson and Gordon Burns, being a How-Do reader in Cumbria feels a bit familiar: on the fringes looking in, but this time on glamorous tales of media creatives, accounts won and lost, digital start-ups and failures, and headlines with people’s surnames I'm supposed to have heard of. (Though Poole Joins Bury Times about a trainee getting her first job was perhaps expecting too much of everyone except her mum).
It’s a vibrant scene that I’m pleased to have a window on - and hope the effect will ripple through Cumbria, where the local media is vibrant and embracing the digital revolution, but the independent creative sector is ripe for growth. (Why not give it a try? we’ve got broadband you know)...
So what’s caught my eye on How-Do this week? On Monday in a calculated programme of news management, I was pleased to see that Stuart Maconie is indeed joining Cumbria Life as a columnist as we go from bimonthly to monthly this week.
As a former newspaper man who never failed to be thrilled at seeing the paper you’d just sweated over being printed and folded minutes later at unfeasibly high speed in the press hall next door, it was sad to read on Monday of Trinity Mirror’s decision to close its Liverpool Post and Echo print plant and print in Oldham. Followed by more job losses in old media the following day with the closure of some Trinity weeklies.
Staying in Liverpool, The Culture Company revealed it had generated £70m worth of PR in 7,500 articles during the first seven months of Capital of Culture, while in Manchester Flic Everett has stepped down as editor of Moving Manchester, Manchester City (the brand, not the football team) is planning world domination, and the city’s business media gained two more entrants with TheBusinessDesk and Nxt Manchester.
Does anyone in Manchester have time to actually do any business after reading all this business news??
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