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Ten Alps boss defends MediaCity | Print |  Email to a friend
Wednesday, 12 November 2008
Ten Alps boss defends MediaCity
Ten Alps chief executive Alex Connock has written to How-Do to set the record straight on the BBC North move.

With a number of negative stories appearing in the national press and blogs, Connock told us that talent will come to the North West, but along the way, some personalities will no doubt get lost.

This is Connock's letter in full:

The key journalistic quality missing from all these anti-Media City pieces - apart from the sources never being on the record, and the absence of anyone from Media City or BBC North to put up a counter-argument - is one of logic.  

Here's why:

* It is indeed true that almost all nationally famous radio presenters are currently in London.  

* But the reason for this is not that they all were born in London.  It's that for the past 70 years - the entire lifespan of BBC Radio, in fact - the only way anyone could become a nationally famous radio presenter was to move to London.  

* So for aspiring broadcast talent, geographic dislocation was not invented by Media City - it's been going on for nearly three quarters of a century, in one direction only - from the regions, towards London.  

Ten Alps boss defends MediaCity
Build and they will come
Now there is just a slight rebalancing of the talent migration, and a little traffic in the other direction.  Inevitably there will be some who choose not to relocate in the early months of Media City, and one can understand why, given that kids are at school and so forth.  

But there will also be great opportunities for new talent to come in, which is never a bad thing. If the new talent happen to be from the North West, they won't now have to uproot their lives to London, or move their kids.

I think of it this way.  Supposing Shell discovered new oil wealth in the Irish Sea and wanted to move staff from the North Sea.  There would be some staff who said no, and wanted to stay put in Aberdeen.  Fair enough.


But Shell would definitely build the oil rigs anyway, and hire workers.  Soon enough, probably instantly in fact, those rigs would be full of talented, qualified oil personnel, and the oil would be flowing.   After all, in the 1950s there were no oil rig workers twiddling their thumbs in Aberdeen, waiting for oil to be discovered and an industry to be built - and Shell managed to staff the North Sea.

In other words, the Field of Dreams aphorism really is true in economics: if you build it, they will come. In ten years' time, Media City will be easily strong enough to command its own talent, no-one will be complaining about moving there, and we can all sit back and listen to the actual programmes.  

I for one actually hope Simon Mayo is on - because I'm a fan. I'll show him and Dr Kermode round Lyme Park if they like.

Alex Connock
Chief Executive, Ten Alps PLC

 

 

 

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  Comments (19)
RSS comments
 1 By Loggedoff, on 12-11-2008 11:41
But, but, but...how can Connocks write about a lack of journalistic quality when he starts every other paragraph with 'But' and litters his letter with simple grammar errors. 
 
These errors might pass muster in 'Water and Sewage Journal' or the other delightful Ten Alps (non ABC) vanity publishing ventures, BUT not when you are criticising others. 
 
That said the letter does make some reasonable if a little obvious points so thanks for sharing Alex. 
 
I know readers, I am putting myself up to be shot down, however, I am not the one who started it.
 2 By Backtoschool, on 12-11-2008 12:39
Loggedoff 
 
Your grammar is actually dire. 
 
“Simple grammar errors.” – grammatical errors? 
 
“That said, ” – consult your copy of Fowlers. 
 
“Litters his letter.” – Oh dear. 
 
As for all the missing punctuation...
 3 By on message, on 12-11-2008 13:01
You're both missing the point. Connock's interested in the wider future of the industry here, not perfect grammar. 
 
He makes a fair point. 
 
Nice pout in the picture too Alex.
 4 By Loggedoff, on 12-11-2008 18:21
Yes but no but, I didn't start it, Connocks started it sir!
 5 By Rigger, on 12-11-2008 18:20
As someone said before, your software is pretty spiffing. No sooner has Mr Connock alluded to oil riggers than your magic software digs out a couple of sponsored links for oil rig jobs including one in cheshire for £45k. Perhaps a few admen from Bonis Hall may be tempted to look.
 6 By A Treat, on 13-11-2008 16:25
Vanity publishing? Water & Sewerage Journal? Come on Loggedoff THINK. It's hardly Insider is it.
 7 By Clurbur, on 13-11-2008 16:40
Loggedoff was obviously so eager to lay into somebody else that they were forced to "litter" their comment with all sorts of grammatical errors.  
 
I would like to know what Loggerdoff does for a living, because this person is obviously perfect at everything they do, but they can't be a journalist and they're obviously not employed GMG, Ten Alps or Excel Publishing.  
 
Now let’s all work out who Loggerdoff doesn’t lay into on a regular basis and maybe we’ll find the answer...
 8 By A Treat, on 14-11-2008 08:43
He's no fan of PSCA either. He may be a Govnetter but if so he's been around an awfully long time (weeks).
 9 By Loggedoff, on 17-11-2008 13:25
What fun. So many assumptions and so little time.  
I have never said I am perfect, however, anyone who is not ABC audited and attempts to preen themselves via ‘how-do’ is fair game, that’s media for you. 
 
If they don’t like it they have a right of reply or they could simply sign up to ABC just like Crain’s recently have. Combating publishing fraud is important if you love the industry.
 10 By Clurbur, on 17-11-2008 16:37
At the moment the priority for a lot of these companies is survival and saving jobs, not getting the auditors in... We all have to keep our heads above water. And How Do is a media networking site, so why shouldn’t publishers promote themselves on here? It’s nice to be informed.
 11 By Loggedoff, on 18-11-2008 10:04
Its never OK to fool customers and if you can't afford an ABC audit, you can always disclose mailing and print bills, its not perfect but a good compromise.
 12 By A Treat, on 18-11-2008 10:04
No Clurbur i think i have it he is at Ten Alps.
 13 By Loggedoff, on 18-11-2008 12:13
There is only thing worse than being talked about...
 14 By A Treat, on 18-11-2008 14:04
Never been a problem for you though has it? Surely you should be Loggedon not Loggedoff?
 15 By isn't it..., on 18-11-2008 14:15
arthur?
 16 By Loggedoff, on 18-11-2008 14:20
Everyone likes to have the last word but surely this one has run its course?
 17 By Clurbur, on 19-11-2008 19:23
Are we getting warm?
 18 By Loggedoff, on 20-11-2008 09:10
Animal,vegetable or mineral... it would be fun but I am sorry I am not going to play. I have to reserve my energy for encouraging publishers to come clean about thier print runs.
 19 By A Treat, on 20-11-2008 09:27
Clues? Lives in big house and allegedly close friend to Paul O'Grady.... 
 
[enough now... - bored ed!]

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